Category: social media

Social media marketing is basically the use of various social media sites and platforms to advertise a product or a service. These media sites include Facebook, Twitter, MySpace, YouTube, etc., and many more. Though the traditional terms such as digital advertising and e-marketing are still heavily dominant in academic circles, social media marketing has become… Continue reading How Small Businesses Can Benefit From Social Media Marketing

Social media is one of the most powerful marketing tools currently available. With millions of users accessing these sites every single day, there is little wonder why they have been successful in the business realm. Marketing through social media is not a one-size-fits-all solution and requires a good deal of strategy on the part of… Continue reading Social Media Marketing Strategy For Small Businesses

Social media is now the most widely used and abused tool by businesses for marketing purposes. It allows you to connect with your clients, prospects, employees and brand. Social media marketing also involves creating profiles on popular networking sites like Facebook, Twitter, LinkedIn, etc. This enables you to interact with customers, prospects, employees and your… Continue reading Social Media Marketing Tips: How to Use Social Networks to Boost Your Online Presence